You know it’s got to be a great book if Scott has read it in each of the twenty years since it’s been published.
While it’s likely one of the most common questions we’re all asked, many entrepreneurs struggle with the answer. Today, we solve that problem.
You have, at most, 3-10 seconds to grab somebody’s attention when they choose to watch your video. That means, in that short amount of time, you have to establish your credibility or risk losing your viewer. Today you’ll learn why most people struggle with this and how to ensure your videos hit the mark every time.
Sure, you have to invest in your business for it to succeed. But the question is, WHERE do you direct that money to get the biggest return on investment? Scott has the answer.
For most companies, I believe that without a strong video strategy, you’re in trouble. But video isn’t the answer for everybody. . .it depends on what makes your company special.